Exclusively Equine collects customer information to make your online shopping experience
the very best possible. We respect your privacy and assure you that we will maintain
and use this information responsibly. We will NOT make our customer names and addresses
available to other businesses.
Thank you for visiting ExclusivelyEquine.com. As a guest to our site, your privacy
is important to us. To better protect your privacy, this notice has been posted
to explain our online information practices and the way your information is collected
and used at this site.
Information Collection and Use
On ExclusivelyEquine.com, you may enter contests, vote in surveys, submit demographic
information, participate in one of our online forums, subscribe to services, and
express opinions. The types of personally identifiable information that may be collected
via one or more of these vehicles include your name, address, e-mail address, telephone
number, fax number, credit card information, demographic information, and information
about your interests and actions.
ExclusivelyEquine.com may also collect certain non-personally identifiable information
when you visit many of our web pages such as the type of operating system you are
using (e.g. WindowsXP, Macintosh OS), the type of browser you are using (e.g. Internet
Explorer, Firefox), and the domain name of your Internet service provider (e.g.
America Online, MSN).
ExclusivelyEquine.com and its parent company, The Blood-Horse, Inc., is the sole
owner of the information collected on this site. We will not sell, share, or rent
this information to other parties in any way other than what is disclosed in this
privacy statement.
Collection of Information by Third-Party Sites and Sponsors
This site may contain links to other sites whose information practices may be different
than ours. Visitors should consult the privacy notices of these other sites as we
have no control over information that is submitted to, or collected by, third parties.
This site may contain advertising, forms and other data collection methods that
directly generate information for sponsors. Data collected by other parties will
be identified by the sponsors' name and/or logo. This site has no control over the
third-party sponsors' use of this information.
This site may offer contests, sweepstakes, or promotions that are sponsored by or
co-sponsored with identified third parties. By virtue of their sponsorship, these
third parties may obtain personally identifiable information that visitors voluntarily
submit to participate in the contest, sweepstakes, or promotion. This site has no
control over the third-party sponsors' use of this information.
Cookies
To enhance your experience on ExclusivelyEquine.com, many of our web pages use "cookies."
Cookies are text files we place in your computer's browser to store your preferences.
Cookies, by themselves, do not tell us your e-mail address or other personally identifiable
information unless you choose to provide this information to us by, for example,
registering at one of our sites. However, once you choose to furnish the site with
personally identifiable information, this information may be linked to the data
stored in the cookie.
We use cookies to understand site usage and to improve the content and offerings
on our site. For example, we may use cookies to personalize your experience at our
web pages (e.g. to recognize you by name when you return to our site), identify if you are logged in,
and enable you to use shopping carts on our sites. We also may use cookies to offer you
products, programs, or services.
Sharing
We will share aggregated demographic information with our partners and advertisers.
This is not linked to any personal information that can identify any individual
person.
We may use outside vendors to ship or fulfill orders placed on our site and a credit
card processing company to bill users for goods and services. These companies do
not retain, share, store or use personally identifiable information for any secondary
purposes.
Other Uses of Information
Information collected on ExclusivelyEquine.com may be shared with other sites owned
by The Blood-Horse, Inc. These sites include www.thehorse.com, www.bloodhorse.com,
www.thoroughbredlegends.com and www.eclipsepress.com. In addition,
information collected on our web site may be used for other purposes by our parent
company such as direct mail efforts. The brand names commonly used in such efforts
include The Blood-Horse, The Horse, TBH MarketWatch, Eclipse Press,
Auction Edge, Keeneland Magazine, and Thoroughbred Legends.
Security
This site takes every precaution to protect our users' information. When users submit
sensitive information via the website, your information is protected both online
and off-line.
When our registration/order form asks users to enter sensitive information (such
as credit card number), that information is encrypted
and is protected with the best encryption software in the industry - SSL. While
on a secure page, such as our order form, the lock icon on the bottom of Web browsers
such as Netscape Navigator and Microsoft Internet Explorer becomes locked, as opposed
to un-locked, or open, when you are just 'surfing'.
While we use SSL encryption to protect sensitive information online, we also do
everything in our power to protect user-information off-line. All of our users'
information, not just the sensitive information mentioned above, is restricted in
our offices. Only employees who need the information to perform a specific job (for
example, our billing clerk or a customer service representative) are granted access
to personally identifiable information. In addition, the servers that we store personally
identifiable information on are kept in a secure environment, behind a locked security
door.
If you have any questions about the security at our website, you can send an e-mail
to Info@ExclusivelyEquine.com.
Supplementation of Information
In order for this website to properly fulfill its obligation to our customers, it
may be necessary to supplement the information collected from this site with other
information owned by this site's parent company or third-party information. In order
for this website to enhance its ability to tailor the site to an individual's preference,
we combine information about the purchasing habits of users with similar information
from our partners.
Correcting and Updating Personal Information
If a user's personally identifiable information changes (such as your zip code),
or if a user no longer desires our service, we will endeavor to provide a way to
correct, update or remove that user's personal data provided to us.
Notification of Changes to This Policy
If we decide to change our privacy policy, we will post a notification of such change
on our home page. If at any point we decide to use personally identifiable information
in a manner different from that stated at the time it was collected, we will notify
users of such intentions via e-mail. Users will have a choice as to whether or not
we use their information in this different manner. We will use information in accordance
with the privacy policy under which the information was collected.
If you feel that this company is not abiding by its posted privacy policy, please
send an e-mail to Info@ExclusivelyEquine.com and request that your name be removed
from our promotional mailing list.
Last updated 3/6/07